Volumes have been set forth on this issue, and the disquiet and discourse about where the "hot" video slots are installed in a casino are still on-going – over 60 years after slot machine games were 1st placed in the casinos.
The standard rule is that the best one armed bandits were installed just inside the main doorway of the casino; so that persons walking by would be able to see actual jackpot winners and be keen enough to come unto the gaming floor and play. Our observation is that this is definitely no longer true.
Many of the mega casinos today are giant complexes … you no longer can see inside from the sidewalk, so there is no longer a reason to have the ‘loose’ slot games near to any exits.
Another traditional rule is that loose slot machine games are installed on the major aisles inside the casinos, again so that more persons could see winning jackpots and be motivated to play. Interestingly though, we find that this also isn’t a universal rule any more.
What casinos found over the years is that people walking down the busy aisles were frequently on the way to somewhere else. If they played slot games at all, they would simply put in their loose change because they happened to be walking by. Win or lose, they would very often not stop to keep playing. And the very last thing a casino wants is for someone to win a jackpot by playing only a few coins and then not stay to put it all back in!
Today, casinos are constantly changing their philosophy about where to place the loose one armed bandits.
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